About Us

Firefly: Your Spark for Visual Storytelling

At Firefly, we ignite creativity. We believe every story deserves to be told, every vision brought to life. That’s why we craft high-quality photo and video gear for passionate creators like you.

From capturing breathtaking vistas to cherishing everyday moments, Firefly is your trusted partner. Our innovative Goocong series tripods push the boundaries of camera placement, while our sleek designs blend seamlessly with your artistic expression.

We don’t just build tools, we fuel dreams. Our relentless R&D and dedication to user-friendly technology make complex ideas accessible. We believe “form follows function,” resulting in intuitive products that empower you to focus on what matters most – your story.

From our headquarters in Guangdong, we tap into a world of possibilities. Direct access to resources and a vibrant talent pool fuel our constant innovation. Since 2015, we’ve specialized in bringing original photographic accessories to life, from research and design to production and sales.

Our impact is global. In 2016, we revolutionized tripods with our flexible Goocong series, earning international acclaim and setting industry trends. Today, you’ll find Firefly products in the hands of creators across the US, Germany, Japan, Southeast Asia, and beyond.

Built by photographers, for photographers. Our design team boasts over 10 years of combined photography and videography experience, expertly blending art and functionality into each piece. We hold numerous patents, a testament to our commitment to pushing boundaries and exceeding expectations.

Join the Firefly family. Embrace innovation, express your vision, and share your unique story with the world. We are committed to developing dynamic, fashionable products that evolve with your ever-changing needs.

Let Firefly spark your next visual masterpiece.

Hong kong Electronics Fair(Autumn Edition)-2023

Japan CP+2024

Company profile